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  • How We Decide

    Jonah Lehrer , Hardcover

    Houghton Mifflin Harcourt

    Online Price: $20.79

    Member Price: $19.75

    Decisions… Decisions… Decisions…

    3 years ago

    Why did I decide to buy this book? Was it the title? The cute ice cream cone pictures? The endorsement by Chris Anderson?

    Was it an emotional or rational choice… how much arguing went on in my brain? I can say without much doubt or hesitation… it was a great decision!

    It was a very enjoyable and informative read. Mind you… whenever I blinked I saw Malcolm Gladwell… which at first bothered me... as I adore his work and I felt this was a bit too close… but then I got over that feeling and enjoyed the experience while gaining many new insights.

    The book begins by making a great case for intuition and automatic emotional responses. Once convinced of the value of this part of our mind, Jonah makes a powerful case for the value of the rational mind… despite its limitations.

    If you enjoy Malcolm Gladwell’s writing style… you should enjoy this book.

  • Outliers: The Story of Success

    Malcolm Gladwell , Hardcover

    Little, Brown And Company

    Online Price: $20.45

    Member Price: $19.43

    Another great view of the world we live in by Malcolm Gladwell

    4 years ago

    Tipping Point impacted me with the theory of early adopters and mavens... Blink made me think and rethink... allot… and it peaked my interest into body language, intuition and other subjects he explored.

    After listening to Malcolm read Outliers I am now looking forward to reading the printed version… as expected his ideas are worth hearing at least twice.

    I find his topics, stories and writing style very enjoyable and I anticipated this book ever since Seth Godin mentioned it on his blog some time ago. .. and I am very pleased with this book!

    During the last 2 years I have read and researched quite a bit of the personal development scene... and Malcolm’s study of the topic of success is well worth considering.

    I so enjoyed listening to his reading of the book... I ordered the Tipping Point and Blink audio books... there isn't enough great content like he produces…

    Outliers is fascinating and contains a message we can all use now. I highly recommend it.

  • In March 2005 I was very fortunate... as Seth's Free Prize Inside book, contained in a cereal box... caught my attention and made me purchase it instantly!

    Free prize Inside included powerful insights about ideas and how to get those around you to take action. It made me an instant fan.

    Less than a year later, The Big Moo picked me up from a slump and inspired me incredibly!

    Small is the New Big... turned me into a devoted fan of Seth's blog and introduced me to a near endless series of new thoughts and ideas.

    The Dip... had the effect of a reboot on my mind and since reading it... I have not felt quite the same.

    Friday night I purchased Meatball Sundae and read it cover to cover. What a great book! As with most of Seth's books... it was very easy to read and absorb and perhaps of most value... it is easy to act on!!!

    The 14 trends explored within the book will bring anyone up to speed on the current realities of marketing and sales. It provides great insight and value.

    This is THE book you need to share within your organization so everyone can start the process of building something remarkable!

    Meatball Sundae may not seem tasty to the mouth... but to mind it is totally delicious and nutritious!

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